Influencer Marketing for
Music industry
The Indian music industry has shown promise and has been on the rise with the help of influencer marketing. Let’s see how influencer marketing helps this industry.
Influencer Marketing For
Indian Music Industry
By the numbers
The Indian music industry was valued at around 19 billion Indian rupees at the end of 2021 and was estimated to reach 28 billion rupees by the end of 2024. Overall, the sector was estimated to grow at a compound annual rate of 15 percent in the stated time frame.
Proven influencer marketing strategies that work
Here at CYBEES, we’ve worked with some of the best Influencer marketing for music brands and witnessed plenty of innovation, and successful influencer campaigns along the road at CYBEES.
Reel trend
Decide on a hook step for your music and hire a group of influencers to do the hook step in a reel and ask other influencers to do the same. This will start an online trend with your music as the background audio in reels, which will help you reach audiences you never thought would love your music.
You don’t just need any influencers. You should first identify the main influencers. CYBEES enables you to locate and interact with influencers who share the characteristics of your organization.
Go live
As an artist, you should arrange live sessions with popular music influencers that share your target audience and deliver snippets and teasers of your upcoming music so the audience can get a taste of what you’re releasing and follow your account for more updates.
Manage all your music influencer relationships in one platform with our relationship management tool
Integrated campaigns
When releasing new music, keep in mind that the goal of a campaign should be awareness, and you can accomplish the largest reach by running a single campaign across all of your social media channels so that the maximum number of people see the campaign at the same time.
You can run campaigns on every social media site you want using our content management tool without leaving cybees.
